My CBD Oil turned pink?

Coconut Oil Can Turn Pink and its no big deal!

cbd oil in glass bottle pink background

Rather than freaking out about the hue of your CBD isolate products, you can relax and know you’re consuming top-notch CBD and coconut oil! Many CBD oils are made with a coconut oil as the base. Pink coconut oil is actually a sign that the oil being used is high-quality. Don’t think that your CBD product has “gone bad.” Coconut oil doesn’t just turn pink in CBD products, but also in items containing coconut oil, coconut water, and the high-tier coconut oils. Have you seen natural coconut water labels that discuss this color changing process too? 

pink coconut water image credit

The discoloration occurs in part due to the antioxidant density & oxidation process of coconuts.

When antioxidants are exposed to different levels of light and oxygen, they can turn pink. Natural coconuts oxidize on their own as well. After being open for a time, the sugars oxidize and cause a pink top layer of the coconut. The same is seen to happen with CBD tinctures which are commonly infused with MCT coconut oil to suspend with the CBD isolate. This natural process is similar to the browning effect of apples and avocados.

When purchasing coconut products, or frankly any product out there, freshness and minimal processing should be a high priority. A pale pink coconut product is actually a sign of its high quality because the pasteurization process (or processing) would prevent it from being as pure and raw as possible, therefore removing all nutrients and the coconuts natural vitamins and minerals.

The color does not compromise the effectiveness of your products.

Feel free to continue using your pink CBD products with confidence. Storing your CBD tinctures and products in the refrigerator is a viable option to slow down the degradation and color changing process. It is safe for the cannabinoids and can even prolong the shelf life of your products.